When shopping online browsers want to know that they can trust your brand and that your products are going to be great. This is why having reviews on your Shopify store are so important. They tell the customer what others think about your store, what their shopping experience with you will be like and hopefully, how great your products are.
One of the difficulties with collecting reviews is that there are a lot of places available on which to leave reviews. It is a great idea therefore to be able to import reviews left on various platforms and to be able to showcase these on your Shopify store.
What are the Benefits of Review Apps for Shopify?
A survey run by Digital.com found that 88% of online shoppers read three product reviews before making a purchase. This just highlights how important the input from other customers is when potential customers are deciding whether to purchase a product or not. This also highlights the importance of making sure that you ask for reviews post-purchase. This can be via email or social media.
You can also ask for photo reviews to enhance the feedback. If you sell cookware for example, you might want to ask customers to post a picture of it in use. If you sell fashion, you might wish to ask customers if they would post a picture of themselves in their outfit as part of their review. This can also help build a sense of community around your brand and also demonstrate how your product is relatable.
How to Increase Reviews
There are many ways that you can increase reviews for your website. The first thing that you can do is to increase the review requests that you send out. It can sometimes take several requests to get feedback from a customer. An email sent on the same day as the delivery is due can be a great help.
However, you will also want to send out a reminder about three days afterwards as well, at about a week later. After this, you shouldn’t send out another email.
To convert more of the people you send emails to, you should aim to offer incentives. For instance, you could offer a free gift on their next order, a discount or a special digital badge for their social media profile. There are lots of options and you can be creative with your brand.
Luckily, many of the apps that are on this list can help you do this automatically. Therefore, you don’t have to spend time writing this content and concentrate more on other business activities.
Other Review Controls
There are other review controls as well that you might want. Sometimes, when importing reviews from AliExpress or other places, you might want to vet the reviews so only four-star and five-star reviews are displayed. Or to be able to make sure that reviews containing misleading information are not included.
This can be done automatically. You don’t want to have reviews that all say five-star on your website. Customers find this too suspicious. Typically consumers trust 4.7 stars a lot more than five-star reviews.
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Best Review Apps for Shopify - Here's Our List:
Vitals
Vitals is a great app available in numerous languages. Among its many uses, Vitals is a great app for collating reviews on your Shopify store. You can import reviews from a variety of locations such as AliExpress and Yotpo among others. With Vitals, you can choose to display the imported reviews on either your homepage, product pages or a collection and you can request reviews, including photo reviews, from customers when they have received their order by email.
There are also many other features included in this app that you will be able to make good use of. These include features such as buttons, timers, and upsell and cross-sell options such as showing related products or offering products that are frequently bought together.
Collating reviews is one great way to build social proof by letting others know how great other customers think your products are. With Vitals, you can use other features for growing social proof such as a recently bought pop-up and trust badges. You can also integrate live customer Vitals works with all Shopify themes - Debutify, Brooklyn, Minimal, Shoptimized, Themeforest etc. Custom theme support is added in 1 business day.
Vitals Highlights:
- Many features are included in this app.
- Available in many languages.
- Great for search engine optimization.
- Import reviews from many places.
TrustMate
TrustMate.io is an app that aims to help you collect customer reviews that contain keywords to improve your SEO. It works by taking review surveys which can help you improve your ranking on Google and become a trusted brand.
By sending surveys to customers, you can find out what they think about both your products and your brand. This offers great insight for you to continue growing your brand.
The results will show as Google star reviews and you can also use the plugin for Facebook reviews. This app is very easy to set up and use, you don’t need any coding skills. It is also available in 20 languages.
TrustMate Highlights:
- Great for improving your SEO
- Ideal for e-Commerce brands on Shopify.
- Used by well-known brands
- A variety of subscriptions to choose from.
Editorify ‑ Product Reviews
This app is designed for brands with a dropshipping Shopify store to collect reviews and provide social proof of why they should purchase from your store. You can import authentic reviews with ease from many different wholesalers to increase your sales, such as Alliexpress, Oberlo and more.
You can also write reviews manually and filter out keywords you don’t want to appear in reviews. You can also only show reviews with certain ratings.
This app is straightforward to use and works well with many popular Shopify themes.
Editorify Highlights:
- Filters to improve review displaying for only your best reviews.
- Import reviews from various sources.
- Upload photo reviews.
- Import explainer videos.
Reviews.io ‑ Product Reviews
This app that enables you to collect and display product reviews is regularly updated so it continues to be enhanced. You can link your reviews to Walmart and other marketplaces and you can show video reviews. It is straightforward for your customers to leave reviews and provide social proof to increase sales.
Your reviews will show on Google Ads and Google Shopping etc. due to the content license with Google. This app can also integrate with Instagram.
Reviews.io ‑ Product Reviews Highlights:
- Over 8200 eCommerce stores use this app.
- This app has great reviews.
- Send SMS to follow up.
- Updated regularly.
Automizely Product Reviews App
You can easily import reviews from Aliexpress to your Shopify store with this app. You don’t need to know any coding, this is easily done with one click or a simple drag and drop. You can import both text and video reviews. The review design can be customized so it fits your brand.
You can include a ‘write a review’ button on your website to encourage customers to leave a review directly on your store to provide social proof. You can also integrate with Google, Facebook and Twitter.
Automizely Product Reviews App Highlights:
- Easy to use.
- Collect reviews from Aliexpress.
- Bulk import (500 reviews at once).
- Use social proof to grow your brand.
Google Reviews By Reputon
This app for Shopify stores will allow you to display ratings and provide social proof to your customers. You can simply add your Google reviews to your website with one click. You don't need to know any coding or have any developer skills to use this app.
For displaying your reviews you can choose from a few different designs. You can choose to display them as a carousel, a list or a badge. This app is also available in many languages.
Google Reviews by Reputon Highlights:
- Display Google reviews.
- Build trust with customers.
- Display as a carousel, badge or list.
- Supports Google My Business Reviews and Google Merchant Reviews.
Reputon Customer Reviews App
By providing customer reviews on your Shopify store you can influence people's buying decisions. This app is designed to support stores that have either poor ratings or no ratings on review sites. Once you start collecting reviews from happy customers, you will also see improvements in your SEO.
When a sale is made the app sends a survey email to the customer and you can add a coupon to encourage the customer to leave a review. Happy customers are directed to a review site of your choice from many options while unhappy customers are directed to you. This allows you to rectify any problems and avoid bad reviews.
It doesn’t allow the import of Aliexpress or Amazon reviews but is available in many languages.
Reputon Customer Reviews App Highlights:
- Receive reviews from day one.
- Send customizable survey emails.
- Many options for review sites.
- Avoid negative reviews.
Judge.me Product Reviews
With this app, you can collect photo and video reviews of customers using your products on your store to provide social proof and increase your conversion rate. You can request reviews and import them from review sites. It will also help improve your SEO.
This is an affordable review app with lots of features. You can also customize your emails to suit your brand. There is also a 24/7 customer support team should you need help.
Judge.me Product Reviews Highlights:
- Utilize the power of photo and video reviews.
- Lots of features.
- Easy to migrate from another review app.
- Free plan available.
App For Google Reviews (Inactive)
This app will enable you to highlight positive Google reviews from happy customers and overcome problems associated with low reviews. You can also use App For Google Reviews to help you grow reviews from other places like TrustPilot, Facebook and Yelp by sending customers an SMS or email to invite them to review their purchase.
App for Google reviews can also help you address negative reviews privately that can support your brand. Showcasing good reviews is so important for many reasons including your SEO, social proof and your sales.
You can track your performance by receiving weekly performance data that they can send to you by email. You can also customize the emails so they match your brand and include your logo.
App For Google Reviews Highlights
- Not just for Google reviews, also helps grow reviews on TrustPilot, Facebook and others.
- Allows you to address negative reviews privately.
- You can also request reviews from past customers.
- The campaign can match your logo.
Product Reviews (Inactive)
This app will enable you to add customer reviews to your products to provide social proof and encourage sales. You can collect SEO-friendly reviews with the Product Reviews app so your Shopify store ranks higher on Google.
The Product Reviews app works with Shopify themes and will fit the look of your store. You can easily change the colors, text, etc. You don’t need to know any coding to use this app.
Product Reviews Highlights:
- Import and export reviews.
- Easy to customize
- Bulk actions are possible.
- Improve your website SEO.
Enhancing Shopify Reviews: Advanced Strategies
Integrating User-Generated Content
User-generated content (UGC) elevates trust. Displaying customer photos alongside reviews boosts authenticity. This strategy, seen in top-performing apps, encourages potential buyers. UGC showcases real-life product use, enhancing credibility.
Leveraging Social Proof
Social proof is a powerful tool. Highlighting positive reviews on social platforms can increase brand visibility. Sharing customer testimonials on networks like Facebook or Instagram attracts new customers. This approach taps into the vast audience on social media.
Analyzing Review Data
Data analysis from reviews can drive improvements. Understanding customer feedback helps refine products and services. This method, used by leading apps, involves examining review trends to identify areas for enhancement.
Optimizing Review Management
Streamlining Review Moderation
Efficient review moderation is crucial. Quick responses to both positive and negative feedback show customer care. This practice, observed in top review apps, helps maintain a positive brand image and customer satisfaction.
Customizing Review Invitations
Personalized review requests can increase response rates. Tailoring messages to customer experiences shows attention to detail. This tactic, employed by successful apps, makes customers feel valued and more likely to provide feedback.
Utilizing Analytics for Insights
Analytics offer valuable insights. Tracking review metrics like frequency, sentiment, and response rate informs strategy. This approach, integral to top apps, aids in understanding customer needs and improving service quality.
Conclusion: 10 Best Review Apps for Shopify
This guide has outlined key strategies to elevate your Shopify store, emphasizing the impact of Shopify review apps for enhancing social proof and SEO. These 10 Best Shipping Apps for Shopify are crucial for strengthening your brand's online reputation.
Each app offers distinct benefits to boost your e-commerce journey. Which of these apps will you choose to transform your Shopify experience?
Keep on reading about Shopify. For example How to Make Money Dropshipping and 10 Best Shipping Apps for Shopify. Both courtesy of our very own Shopify Theme Detector
